金鑫:新模式、新思路,再筑诺亚彩票注册旅游产业发展新高地

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金鑫:新模式、新思路,再筑诺亚彩票注册旅游产业发展新高地

来源:诺亚彩票注册政府公众信息网作者:金鑫2019-06-21字号:【

——诺亚彩票注册旅游产业发展探究




SHIGUANGRENRAN,FANGUO2018,YILVYOULISHIDE诺亚彩票注册YIJINGGUOLEERLIZHINIAN。SANSHINIANLAI,LVYOUCHANYEYISHI诺亚彩票注册XUNSUJUEQIDEHEXINDONGLI,ZHUTUILE诺亚彩票注册CHENGWEIQUANGUOSHOUPIQUANYULVYOUFAZHANHELVYOUZONGHEGAIGESHIDIANCHENGSHI。

诺亚彩票注册YOUQISHIJINNIANLAI,YOUKECHUXINGFANGSHIDEGAIBIANHE诺亚彩票注册LITIJIAOTONGRIJIANBIANLI,诺亚彩票注册LVYOUJIEDAIRENSHUHESHOURUMENGZENG。2011-2017NIANJIEDAIRENCIHELVYOUZONGSHOURUDEFUHEZENGSUFENBIEDADAO15.81%HE24.56%,JISHUHEZENGSUJUNWEILIEQUANGUOLVYOUMUDEDICHENGSHIQIANLIE。2018NIAN,QUANSHIGEJINGQUGONGJIEDAIYOUKE8521.7WANRENCI,TONGBIZENGZHANG16.17%,QIZHONGJIEDAIGUOYEYOUKE4181.69WANRENCI,TONGBIZENGZHANG20.53%,RUJINGYOUKE562.15WANRENCI,TONGBIZENGZHANG57.96%;SHIXIANLVYOUSHOURU756.8YIYUAN,TONGBIZENGZHANG21.33%,QIZHONGWAIHUISHOURU8.86YIMEIYUAN,TONGBIZENGZHANG33.56%。

诺亚彩票注册WEILAI,SUIZHE诺亚彩票注册ZHOUBIANJIAOTONGWANGLUODEZHUBUWANSHAN,YOUKECHUXINGFANGSHIDESHENCENGCIBIANHUA,诺亚彩票注册LVYOUJIANGHUIZAICIYINGLAI“DABIANJU”,诺亚彩票注册LVYOUCHANYEFAZHANYEBIRANHUIYINGLAI“XINSHIDAI”。ZAICIDABEIJINGXIA,诺亚彩票注册LVYOUCHANYEFAZHANYIYANGXUYAO“XINMOSHI、XINSILU”。

一、交通变局、游客“井喷”,景区扩容是关键


CONGHEHUAJICHANGDAOCHANGZHANGGAOSU,ZAIDAOZHANGHUAGAOSUDEKAITONG,ZONGGUAN诺亚彩票注册GUOQUSANSHINIANLVYOUDAFAZHAN,JIHUMEIYICIDEJIAOTONGBIANJU,DOUHUIJI诺亚彩票注册LVYOUGONGXIANDALIANGKELIU,WEI诺亚彩票注册LVYOUKUAISUFAZHANDAILAIJUDAYINGXIANG。WEILAIJINIAN,QIANZHANGCHANGHEZHANGJIHUAIGAOTIEDEKAITONG,YIWEIZHE诺亚彩票注册JIAOTONGGEJUJIANGZAIYICIYINGLAIZHIDEFEIYUE,BIANJIEDEJIAOTONGHUIXIYINGENGDUOYOUKEDEDAOLAI,ZHEISHIBIDUI诺亚彩票注册LVYOUCHANYEFAZHANCHANSHENGSHENYUANYINGXIANG。BUNANXIANGXIANG,GAOTIEDEKAITONG,ZUIXIANSHOUDAOYINGXIANGDEJIANGSHI诺亚彩票注册JINGQUDEJIEDAIWENTI,HUANJUHUASHUO,MUQIAN诺亚彩票注册SHIGEDAJINGQUDEYOUKEJIEDAILIANGKUORONGGONGZUOYIJINGPOZAIMEIJIE。

诺亚彩票注册ZAICIZHIQIAN,MEIFENG诺亚彩票注册LVYOUWANGJI,YIXIEREMENJINGQUJIUYIPIAONANQIU,QIZHONGYITIANMENSHANHE诺亚彩票注册DAXIAGUBOLIQIAOWEISHEN。WEILESHIXIANJINGQUKUORONG,JIEDAIGENGDUODEYOUKE,TIANMENSHANJINGQUHAIZHUANMENSHEZHILELIANGTIAOYOULANXIANLU,ZHEIZHONGSHEZHIWUYIZENGJIALEJINGQUDEXIANGDUISHIJIANNEIDEYOUKERONGLIANG,DANRENGJIUNANYIMANZUYOUKEXUQIU,YOUSHIHOUSHENZHIPAIDUIWULIUGEXIAOSHI。SHIXIANG,RUOWEILAIJIAOTONGBIANJU,YOUKE“JINGPEN”,NEIMESHIXIA,诺亚彩票注册JINGQUSUOMIANLINDEKUORONGWENTIJIANGSHIMEIYIGEJINGQUDOUBIXUMIANDUIHESHENRUSIKAODEMINGTI。

诺亚彩票注册ZHANZAIZHENGGE诺亚彩票注册LVYOUCHANYEFAZHANDEJIAODUSHANGLAIKAN,ZENGJIADANWEISHIJIANNEIDEYOUKERONGNALIANG,MUQIANZUIXUYAODEJIUSHIWULINGYUANJINGQUDEYOUXIAOKUORONG,ZHEIGEKUORONGTIXIANZAILIANGGEFANGMIAN:YISHIHEXINJINGQUNEIDEYOUXIANYIJIGUANJINGQUYUDEKUORONG;ERSHIHUANBAOCHEGONGSIZHANXIANDEKEXUEPEIZHI,ZHEILIANGDIANZUOHAOLEZIRANHUANJIESUODAODIANTIPAIDUIYONGJIDEYALI。

诺亚彩票注册ZAIZHE,YOUKE“JINGPEN”,JINGQUZHIJIANDEYOUKEFENLIUHEKERENRENSHUJUNHENGFAZHANGONGZUOYESHI诺亚彩票注册GEDAJINGQUDEPOZAIMEIJIE、JIXUJIEJUEDEWENTI。DANGQIAN,诺亚彩票注册GEDAJINGQUDEYOUKERENSHUJIEDAILIANGYANZHONGBUJUNHENG,REDIANTAIRE,XINXIANLUHUOBUFENJINGQUYOUYUZHIMINGDU,QUEFAQIANGJINGDESHICHANGYINGXIANGLIHEXIYINLI,YOUKERENSHUYUANYUANDABUDAOBAOHE。TONGSHI,YIXIEREMENJINGQUYOUYINYOUKETAIDUO,DAOZHITIYANDUXIAJIANG,JINGQUPAIDUIDENGDAICHENGWEICHANGTAI。TIANMENSHANHEDAXIAGUBOLIQIAOJIUSHIDIANXINGLIZI,YOUKETAIDUO,LVYOUTIYANDUYUELAIYUEDI。

诺亚彩票注册YAOJIEJUEZHEIGEWENTI,YOULAIYUZHENGFUZHINENGBUMENHEGEJINGQUZHIJIANJIANLILIANDONGFENLIUJIZHI,YISHIGEJINGQUZHIJIANYAOZUOHAOJINGQUJIANDEYOUSHIHUBU,诺亚彩票注册YOUZHEFENGFUDEZIRANJINGGUANHEDUOZIDUOCAIDEMINSUWENHUA,LIANGZHEKEYICHONGFENRONGHE,BUTONGLEIXINGDEJINGQUYEKEYIJINXINGHUBU,ZHEIYANGJIKEYIZENGJIALVXINGZHEDETIYANDU,YOUNENGDADAOJINGQUDEYOUKEFENLIUXIAOGUO。ERSHIDUI诺亚彩票注册JINGNEIGEJINGDIANZHIJIANXIANLUJINXINGTONGCHOU,KEXUEHELISHEJICHUXINGXIANLU,JIANGREMENJINGDIANHEFEIREMENJINGDIANJINXINGDAPEIJIEHE,ZAIXIANLUZHUDAOSHANGSHIXIANFENLIU。SANSHIGEJINGQUZHIJIANJIANLIYOUKEFENLIUJIZHI,SHISHIXIANSHIKELIULIANGQINGKUANG,BIANYUJISHIFENLIU。SISHIGEJINGQUJIAQIANGTIYANXINGJIANSHE,RUYOUKEPAIDUIGAOFAQUKEYIZENGJIATIYANXINGSHEZHI,HUANJIEYOUKEDENGDAISHIDEJIAOLVGANDENG,ZENGQIANGCHUXINGDETIYANDU。

二、模式“质变”、配套滞后,智慧旅游是瓶颈

RUGUOSHUOJIAOTONGBIANJUWEI诺亚彩票注册LVYOUDEBIANHUADAXIALEJIANSHIDEJICHU,NEIMEHULIANWANGHESHOUJIYIDONGZHONGDUANDEXINGQI,ZEWEI诺亚彩票注册LVYOUCHANYEDEBIANHUAGOUJIANLEQIANGDADESHIDAIBEIJING。ZAIZHEIYIBEIJINGXIA,LVXINGZHEDELVYOU,BIANDEYUELAIYUEZIYOU,JIAOTONG、MENPIAODENGXINXIYUELAIYUETOUMINGHEBIANJIE,CHUYOUFANGSHIDEDAOLESHENCENGCIDEGAIBIAN。CONGCI,RENMENDELVYOUBUZAISHIGUOQUDE“CANTUAN”,TUANDUI“ZOUMAGUANHUA”SHIDELVYOUZHUJIANBEISANKEZIYOUXING、ZIJIAYOUSUOQUDAI。JINJINIANLAI,LAI诺亚彩票注册DESANKEYIJIANJIANCHAOGUOLECHUANTONGTUANDUIYOUKE。RANER,诺亚彩票注册JINGQUDEZHIHUILVYOUFUWUGONGNENGJIANSHE,QUEGANGGANGQIBU,BINGBUWANSHAN,ZHEIBUNENGBUSHUOSHIDANGXIAJIWEILAI诺亚彩票注册LVYOUCHANYEFAZHANXUYAOMIANDUIDEWENTIZHIYI。

诺亚彩票注册DUICIWENTI,WOMENYINGGAI“RANGYOUKEDELVXINGGENGZIYOU”,DUI诺亚彩票注册LVYOUJINGQU,SHENZHI诺亚彩票注册CHENGSHIJINXINGZHIHUILVYOUFUWUGONGNENGDEJIANLIHUOTISHENG,JUTIFANGFAKEYIYUDAPINGTAIJINXINGHEZUO,BIRUTONGGUOWEIXINJINXINGCHENGSHIJIJINGQUDEHEZUO,RANGLVXINGZHETONGGUOSHOUJIJIKELEJIEDAO诺亚彩票注册CHUXINGDEFANGFANGMIANMIAN,HUODUIZHENGGECHENGSHIJIJINGQUJINXINGQUANFANGWEIDEZHIHUIHUA,RANGZHIHUIFUWUGONGNENGWUCHUBUZAI,SHISHIZAIZAIJIEJUEYOUKECHUXINGSUOYUDAODEZHONGZHONGWENTI。ZHEIYANGYILAI,KEYIYUSHIJUJIN,FANGBIANSANKELVXING,TIXIAN诺亚彩票注册GUOJILVYOUMUDEDIDESHIYEHEGEJU;ERLAI,YOULIYU诺亚彩票注册LVYOUZIYUANDEKEXUEZHENGHE、YOUHUA,BIRUKEYITONGGUOJINGQUDERENLIUDONGTAI,SHISHIDESHENGCHENGZUIJIALVYOUXIANLUDENG。

三、旅游转型、品质提升,服务质量是基础


诺亚彩票注册SHIZHONGXIBUDIQUJUYOUQUANGUOXINGSHENZHISHIJIEXINGXIYINLIDESHANYUEXINGLVYOUMUDEDI。DUONIANLAI,诺亚彩票注册LVYOUCHANYEDEZHUDAOSHIGUANGUANGLVYOU,CONGCHENGSHIDAOJINGQU,XIUXIANDUJIAXINGLVYOUFENWEIBUZU,JICHUSHESHIBORUO。RUJIN,YOUKEDEZENGDUO,LVXINGMOSHIDE“ZHIBIAN”,诺亚彩票注册LVYOUCHANYEZAOJIUYICONGYOUKEZENGLIANGXINGLVYOUJINGJIZHUBUXIANGFUWUPINZHIXINGLVYOUJINGJIZHUANBIANLE,LVYOUXIAOFEIDEZENGLIANGZAIBUDUANZHUANGDA,MEINIANDELVYOUSHOURUZENGSUCHAOGUOLELVYOURENCIZENGSU,WEILAIGAOTIEDELATONG,诺亚彩票注册FUWUPINZHIXINGLVYOUJINGJIYOUWEITUXIAN。

YAOJIEJUEZHEIYIWENTI,诺亚彩票注册LVYOUCHANYEXUYAODUI“LIUYAOSU”JINXINGQUANFANGWEIDETIZHISHENGJI,GEGEHUANJIEDOUXUYAODAZAOYUFUWUPINZHIXINGLVYOUXIANGPIPEIDEYOUZHICHANPIN,CONGMINSUKEZHANDAOMEISHICANYIN,CONGGAODUANDAQIDEZHIMINGPINPAIDAOXIAOERMEIDEPINZHIDIANPU,YAOZHEZHONGTISHENGDISANCHANYEFUWUPINZHI,ZENGJIALVXINGZHEDETIYANDUHEFUWUCHANPINDEMEIYUDU。

诺亚彩票注册YICIWEIBEIJING,WEILAI诺亚彩票注册DEYOULANNEIRONGHEZHUSUXUANZE,JIANGJINYIBUCHENGXIANBAIHUAQIFANG,DUOZIDUOCAIDEFAZHANTAISHI。BIRUYIMINSUFENGQINGHUOQITAXIUXIANDUJIAXINGLVYOUWEIDAIBIAODEJINGQUJINGDIANDEKAIFA,JINENGHUBUREMENJINGQUDERENLIUGUOSHENG,YOUNENGJIKERENDAILAIQUANXINDELVXINGTIYAN。MINSUZUOWEI诺亚彩票注册LVYOUZHUSUJINJINIANLAIXINXINGDEYIGELIANGDIAN,MUQIANWUHAOSHANGU、SHUIMUXIAOXIANG、HUIJIADEHAIZIDENGTESEMINSUYEYICHUJIANGUIMOCHENGXIAO,LEISIZHEIXIE,DOUHUIBANSUIZHEJIAOTONGDEBIANJU,BIANDEYUELAIYUEDUO,CHENGWEIWEILAIZHUSUFAZHANSHENGJIDEYIGEFANGXIANG。

四、精准扶贫、文旅结合,乡村旅游是突破


诺亚彩票注册JINNIANLAI,SUIZHEGUOJIAJINGZHUNFUPINHEXIANGCUNZHENXINGZHENGCELIDUDEBUDUANJIADA,诺亚彩票注册XIANGCUNXIUXIANDUJIALVYOUZONGHETIJIANJIANFAZHANZHUANGDAQILAI。YONGDINGQUWANGJIAPINGZHENSHIYANPINGCUNSHI诺亚彩票注册XIANGCUNLVYOUFAZHANZHONGDEJIAOJIAOZHE,CIDISHIHUNANWEISHIXINCHUNZOUJICENG《ZHIBOSUMUCHUO》DEXIANCHANG,HENDUOYOUKEMUMINGERLAI,DANGDICUNMINLIYONGXIANGCUNLVYOU、NONGYEFAZHANZOUSHANGLETUOPINZHIFUDEXINGFUDAOLU。TONGSHI,SANGZHIXIANMAHEKOUBAIZUXIANGSUOZIQIUCUNLIYONGDANGDISHENHOUDEBAIZUWENHUADIYUN,TICHU“CHANYEFUPIN+WENHUAFUPIN+SIXIANGFUPIN、JINGSHENFUPIN”ZHANLVE,ZHELIDAZAOBAIZUFENGQINGLVYOUXIAOZHEN。JINGNEIMINSUWENHUALVYOUZIYUANFENGFU,ZHIJINBAOLIUZHETIAOZHANGGUWU、CHANGNUOYUANXI、YOUSHENDENGBAIZUWANZHENGCHUANTONGXISU,YOU“BAIZUGEWUZHIXIANG”、“BAIZUXIQUZHIXIANG”MEIYU。

DANSHI,MUQIANZHEIXIEXIANGCUNXIUXIANDUJIALVYOUZONGHETICUNZAIZHETILIANGXIAO、QUEFATESEDENGQUEDIAN。WEILAIJINIAN,BANSUIZHE诺亚彩票注册LVYOUCHANYEDEFAZHAN,XIANGCUNXIUXIANDUJIALVYOUZONGHETIDEJIANSHEBUKEXIAOKUI,ZHEIDANGRANYEXUYAOZHENGFUGUIHUAHEYINDAO,LIZU诺亚彩票注册LVYOUZIYUAN,YITUO诺亚彩票注册DUTEDERENWENFENGSU,YOUHUAHEZHENGHEXIANYOUZIYUAN,DALIFAZHANJIJUMINZUTESEDEXIANGCUNXIUXIANDUJIALVYOUZONGHETI。

五、旅游购物、刚性需求,品牌战略是保障


诺亚彩票注册YISHENGTAIZIRANMINGMANTIANXIA,QIZHONGBUFAFUHEXIANDAIRENXIAOFEIGUANNIANDEJIANKANGLVSESHENGTAIDETUTECHANPIN,SUIZHERENMENXIAOFEISHUIPINGDETIGAO,YOUKEDUI诺亚彩票注册LVSESHENGTAIDERENZHI,BIRANRONGRUDAODUIZHENGZONGTUTECHANPINDEXIAOFEIGUANNIANZHONG。WEILAI,ZUOWEILVYOULIUDAYAOSU“CHIZHUXINGYOUGOUYU”ZHONGJIANDEZHONGYAOYIHUAN,YIBENTUZHENGZONGTUTECHANWEIHEXINNEIRONGDE诺亚彩票注册LVYOUGOUWUSHICHANG,JIANGYINGLAISHIWUQIANLIDEFAZHANJIHUI。

诺亚彩票注册MUQIAN,诺亚彩票注册TUTECHANSHICHANGHAIXUYAOJINYIBUGUIFAN,XINGCHENG“SANPIN”GUAN,JIPINPAI、PINZHI、PINWEI,DAJIWEILIECHANPIN,JIAQIANGDUIZHENGZONGTUTECHANSHENGCHANSHANGDEFUCHI,JINKUAIDAZAOJIKUANYU诺亚彩票注册ZHIMINGDU、MEIYUDUXIANGDANGDETUTECHANPINPAI。RUCHAQIYE “MAOYANMEI”HEDANIQIYE“JINNI”SHANGBIAOFENBIEYU2015NIANHE2017NIANRONGHUO“ZHONGGUOCHIMINGSHANGBIAO”;LINGJIEDENGSHANGBIAOBEIRENDINGWEI“HUNANSHENGZHUMINGSHANGBIAO”,JUNSHENGSHASHIHUAZAICHUANGZUO、SHENGCHAN、XIAOSHOUSHANGYIJINGXINGCHENGCHANYEHUA,ZAIGUONEIWAIXIANGYOULIANGHAODESHENGYU。TONGSHIJIAQIANGTUTECHANPINPAIYUDIANZISHANGWUZHIJIANDEJIEHE,RANGTUTECHANPINNENGGOUCHIXUYOUXIAODIZHUANGDAXIAOSHOUQUDAO,ZOUXIANGQUANGUONAIZHISHIJIE,ZHENZHENGSHIXIAN“CHANYEJUEQI”。

(作者系湖南省政协委员、致公党诺亚彩票注册市委委员、诺亚彩票注册旅游集团股份有限公司副总裁、董事会秘书)




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